01 · BRANDS & COMPANIES
Watches designed for your identity.
Original watch concepts, case and dial development, finishing, straps and presentation. Projects shaped around your brand rather than an off-the-shelf model with a different logo.
FOR BRANDS, COMPANIES & INSTITUTIONS
Identity, made tangible.
Bespoke watchmaking and selected objects of representation — conceived around the meaning, ambitions and identity of each organisation.
Discuss your project →WHAT WE CREATE
A project, not a catalogue.
Every commission begins with a purpose. We develop distinctive timepieces and selected objects that translate a brand or institution into something lasting.
02 · INSTITUTIONS & FEDERATIONS
Timepieces and objects of representation.
Commemorative watches, insignia, medals and selected ceremonial metal objects, designed with attention to protocol, symbolism and context.
03 · BESPOKE DEVELOPMENT
From concept to production.
Creative direction, technical development, prototypes, manufacturing coordination and quality considerations tailored to the project.
04 · PRODUCTION OPTIONS
Swiss and international pathways.
Distinct manufacturing approaches selected according to technical specifications, objectives and project requirements. Swiss Made claims depend on applicable legal criteria.
OUR METHOD
One coherent process.
We coordinate the transition from brief to physical result, with the appropriate specialists and production partners for each project.
01INSIGHT
02CONCEPT
03DESIGN
04PROTOTYPE
05PRODUCTION
SELECTED CASE STUDIES
Experience, demonstrated.
A selection of documented work across watchmaking and institutional representation.
CASE STUDY
E. Marinella
A watchmaking project developed for a distinctive Italian identity.
CASE STUDY
Camera dei Deputati
An institutional watchmaking project.
CASE STUDY
CONI
Projects connecting sporting disciplines and symbols of representation.
Projects shown are selected examples of previously documented work.
YOUR NEXT PROJECT
Tell us what you want to represent.
Share your objective, the context and the type of project. We will explore the most appropriate design and production approach.
Contact AMA360 → Explore watchmaking →