ARCHITECTS OF APPLIED MARKETING

Marketing,
made tangible.

Strategy, identity and design transformed into tangible projects.

Every project begins with an identity. Our work is to give it form.

WATCHES

Identity, precision, time.

Objects that represent values.

Belonging, expressed.

Three worlds. One approach to applied marketing.

WITH CONI

18 disciplines. One identity.

From symbols to objects, identity becomes tangible.

BENETTI · MEGAYACHT

Objects and accessories conceived to interpret life at sea.

A WATCHMAKING STORY

From concept to production: discover how AMA builds a watch project around identity, specifications and positioning.